15 posts tagged “apple”
So Apple's WWDC 2008 is upon us this week, in particular the Steve Jobs keynote is today @ 1800 GMT. Based upon the incredulous hype over the past few days everyone is fully expecting the 2nd generation iPhone today, along with lots of other goodies like .Mac/MobileMe.
Me? I'm not so sure now...yes I wrote a piece last week all about how Apple could ship 3m iPhones worldwide and launch simultaneously, I still stand by it, just not the timeframe in which it will happen.
WWDC is a developer conference, not for consumers. Developers want to hear & learn about Leopard features, iPhone OS features and network with their peers who are also greating great apps.
Yes, everyone and their granny wants the 2nd gen iPhone however I think it's going to be a few weeks yet - 24th June is my bet (there we are I said it, 24th June is when the 2nd gen iPhone will be launched). I reckon the .Mac/MobileMe reworking will be central to this as well.
The new iPhone is a big, big event. Steve will want to demonstrate every single new feature to death (including how tightly integrated it is with .Mac/MobileMe with OTA syncing etc) - he simply can't do that in 90 minutes or less given all the other good news he will want to tell us.
So what will we get at WWDC today?
I think it will be something targetting Windows developers, maybe along the lines of the recently rumoured Apple Mac Fusion. I don't buy the form factor as it's too slim, however I do buy the concept.
I can see a lot of these being shipped to developers to let them try out OS X development at low cost (kind of like what the Mac Mini was meant to do), with perhaps a small number of variants targetting existing Mac Mini owners, gamers etc.
Again, only time will tell...
I've been quietly observing the rising hysteria and rumor-mongering about the next iPhone (iPhone 2 or 3G iphone or whatever) and whether or not it will launch during/after WWDC 2008...
- Apple have built a truly global iPhone.
- They have built millions of them already.
- Each and every iPhone is the same - there is no difference between a US iPhone and an Australian one.
- Apple have pre-installed every iPhone with a bootstrap firmware that only allows it to boot and sync with iTunes.
- Each iPhone will ship with an empty SIM tray. You will decide at purchase time which carrier you want and receive the appropriate SIM to install (for countries like the UK where there is only one carrier you will obviously not get a choice).
- Buyers of the new iPhone have to therefore have to put the SIM in the phone then connect it to their iTunes to get the iPhone OS installed & activated.
- The iPhone OS will then be customised to the country & carrier required, perhaps using iTunes & SIM information (language settings, 3G network parameters, ringtones & wallpaper will be installed at this point). These customisations would permit the carriers some flexibility in getting their brands onto the iPhone (future customisation updates could also be carried out through this process).
- For Apple, this allows them to develop and fine tune the iPhone OS right up until launch time.
- Furthermore by having a bootstrap firmware Apple ensures that all iPhones (either on contract or pay-as-you-go) have to be activated. This stops the "bootleg" iPhones that have flooded the market, raising the revenue stream for carriers AND Apple.
- What about power? Well, Apple will remove the power adaptor from the package and have charging by USB (they'll declare that most of their users probably don't use the separate charging plug, that it reduces the packaging and makes it more environmentally friendly).
- Apple can build as many of these global iPhones as they like, distribute them wherever there is demand and the user that buys it actually completes the build of the iPhone.
Brilliant extended ad from Apple, all about the Vista blues:
I've got myself a new toy.
Purely by chance we happened to be in the Glasgow Apple store this afternoon (having had some fantastic tapas and wine at La Tasca), and we dropped in for an iPod shuffle skin.
They didn't have any that my wife took a shine to....however they did have the new iPod Touch....and I got a 16gb one
OMG is it nice - the interface and the screen is absolutely stunning. It really does blow away anything you've seen before.
So why not wait for the iPhone here in the UK - after all it was announced yesterday as arriving on November 9th via O2?
Well, my rationale is that I can get a 16gb iPod touch for £269, however I can only get an 8gb iPhone for the same money. The £35 per month I also could not justify at the moment as my employer provides a phone free gratis.
My wife hit the nail on the head - if I waited for the iPhone then no doubt there would be a new version of it in early 2008 probably with a better camera, 16gb or greater and 3G. For once I listened to her.
UPDATE: Well, I only listened to her for a few months... Apple released the 16gb iPhone in February and of course, I got one. I sold the iPod Touch to a colleague (who of course is delighted with it) so that softened the blow. I am even more impressed by the iPhone - with the new applications & home screen widgets it really is the first useable mobile computing platform. Can't wait for iPhone 2.0 s/w in late June.
The new slimline Apple keyboard is simply beautiful - it's fantastic to type on, even Samantha (who is often agnostic when it comes to to technology) agrees it's "pretty good"!
Apple have just launched TV Programmes on iTunes in the UK - at long last we'll all have something legal (ahem!) to play on our Apple TV's (I don't currently have one - now however I have the perfect excuse!).
Not liking the prices - £1.89 per episode.....anyone at Apple heard of the exchange rate?
In true Apple geekdom style I attended the Grand Opening of the new Glasgow Apple Store on Saturday 25th August 2007. I waited in line from about06:15am (I was about number 60 in the line) next to Fraser Speirs (he of the FlickrExport - we truly are not worthy) and the team from CoffeeBreakSpanish.com (Mark, Kara & Leslie).
Apple brought us coffee about 07:30am (courtesy of Starbucks) - kept us all going until the grand opening at 09:00am.
The Store itself is amazing, the glass staircase does appear to defy gravity and is truly beautiful.
I took loads of photos, posting them to my Flickr account and my new .Mac webgallery:
Flickr: here
.Mac Webgallery: here
So what did I buy? Well, not having a lot of cash to splash around I plumped for the new slim keyboard from Apple and a Dr. Seuss A-Z game for the kids.
The new slimline Apple keyboard is....awesome - it is fantastic to type on, my typing is more accurate and faster to boot!
I happened to be passing the new Glasgow Apple Store this morning on my way into work and noticed that they have removed the black window coverings, revealing the inside of the new store to the world at large.
I took a few snaps and have uploaded them to flickr:
Macworld : Scottish Mac users prepare for store launch
This has got to be one of the funniest videos I've seen in a long time - of course it only makes sens if you're a nerd like me!
Goodness, it's like a merry-go-round for UK iPhone news. Now O2 look to have won the rights to the iPhone in the UK
If this is indeed true, this is good news for me as my wife is on O2, their network is excellent and their customer service is second to none.
The one thing that does trouble me is the comment in the article that says "O2 ’s network will also have to be specially configured to accommodate the Apple handset."
What would that mean I wonder? 3G?
So Monday has come and gone and no announcement regarding the European iPhone.....boooo!!!
Well I guess it could be announced on Tuesday - isn't that when Apple generally announces things?
We live in eternal hope.
My Groups
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UK Voxers Updated: 6 hours ago
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Scotland Updated: 4 days ago
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MacAddicts Updated: 5 days ago
